Island Research

Island Analysis provides research facilities for organisations within the Channel Islands (This service is to be extended to the Isle of Man during the first quarter of 2010).

As the company is based in the Channel Islands and is constantly expanding its considerable database of information on Jersey and Guernsey as well as on islands generally, it can add value to all client research.

Key areas of research include:

·         finding out more about the needs of a client's customers,

·         assessing whether current services offered by clients meet public expectations,

·         identifying the size of a client's existing market share,

·         advising clients on potential markets when setting up a new business opportunity,

·         discovering why a client's market projections have not been met,

·         helping a client to learn about the concerns of its staff on key issues,

·         gauging public opinion on a pressing topic,

·         confirming whether a client's marketing spend is effective,

·         testing public reaction to a new product or service,

·         providing market evidence for inclusion in a client's business plan,

·         researching relevant national and international statistics for a client,

·         benchmarking products or services.

As far as setting up a new business in the Channel Islands is concerned, Island Analysis is able to provide an immediate value for money appraisal of the market and commercial environment into which that business is about to enter. This service is also available to businesses that have already commenced operations but which need urgent market assessments.